Puma France: Alexandra Welsch appointed as head of sales

Alexandra Welsch has been appointed as head of sales at Puma France, and a member of the management board, as of 01/10/2021, according to the German equipment manufacturer's subsidiary on 19/10/2021. Welsch will report to Christophe Cance, general manager of Puma France.

Alexandra graduated with a master's degree in marketing in 1999 and worked for Nestlé (2009-2014) and then Blédina (2014-2018). Until then, she had been senior team head sport (in charge of sales) at Puma France since May 2018.

"Her experience in business development, her in-depth knowledge of the brand and her expertise covering all of Puma's categories in France are all assets in her new mission to serve the brand and its acceleration," said Puma.

Alexandra Welsch

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