Rugby/Six Nations: Pitch (agency) to continue to market international media rights (2022-2025)

Pitch International, a British marketing and media rights agency, has extended its international media rights to the Guinness 6 Nations Championship from 2022, announced Six Nations Rugby Ltd, the commercial company holding the rights to the tournament, on 25/10/2021. Like the previous ones, this agreement reportedly covers a four-year period until 2025.

"The agreement covers the men’s, women’s, and under-20s Six Nations tournaments, the Autumn Nations Series and World Cup warm-up matches for all six unions, as well as management of the archive for the Six Nations," said Pitch, which also distributes the international rights to Premiership Rugby.

Pitch International had extended these same rights for four editions from 2018 until 2021, on 11/05/2017. The agreement between Pitch and the 6 Nations, which began in 2010, was first extended in 2013 for four editions, from 2014 to 2017 included.

• "The men’s Six Nations Annual rugby tournament bringing together France, England, Ireland, Wales, Scotland (since 1910) and Italy (since 2000). international distribution has risen from 60…