Handball: Engelbert Strauss (workwear), partner of the Euro until 2024

Engelbert Strauss, a German manufacturer of workwear and protective equipment, has extended its partnership with the EHF Euro until 2024, announced the European Handball Federation on 15/11/2021. The agreement was negotiated by Infront and DAZN, the exclusive media and marketing partners of the EHF.

"The deal will once again see Strauss' name in lights for the next two men's and women's EHF Euros, starting with the Men's EHF Euro 2022 in Hungary and Slovakia in January (from 13 to 30/01/2022). During each of the next two men's and women's final tournaments in 2022 and 2024, Engelbert Strauss will benefit from official partner brand exposure on LED boards, floor stickers on court as well as additional activation rights, including branded content across the EHF's digital platforms including OTT platform EHFTV," explained the body.

Engelbert Strauss also became a partner of UEFA for the Europa League and Europa Conference League for three seasons (2021-2024), on 27/07/2021.