Manchester United FC: launch of new advisory board comprising seven fans of the club

Manchester United FC (Premier League) is creating a seven-member Fans' Advisory Board (FAB) in order to "strengthen dialogue between the club and supporters, and increase fan input into decision-making," announced the club on 01/12/2021. The body will be co-chaired by Christopher Saad, a fan, and Richard Arnold, Manchester United's group managing director.

"Seven fan representatives from a range of backgrounds have been appointed to the FAB, on a voluntary basis, to provide counsel to club leaders and create a new channel for consultation with fans. The FAB is designed to create a channel for in-depth board-level consultation, with a focus on long-term strategic issues, including stadium development. It will operate in parallel with the Fans' Forum, which will continue to focus on operational issues affecting fans," explained the club.

This initiative is "part of a package of measures proposed by Joel Glazer (co-chairman of Manchester United FC) last June to strengthen the club's relationship with fans and the club has been working with fan groups to implement these since then…