Technology: Nike acquires RTFKT, a startup specialised in virtual wearables and collectables (NFTs)

Nike has acquired RTFKT (pronounced "artefact"), a US startup specialised in the creation of virtual wearables and collectibles (NFTs) in the metaverse that made its name designing virtual trainers, according to the Oregon-based equipment manufacturer on 13/12/2021. "The terms of the agreement will not be disclosed," said Nike.

RTFKT relies on...