Bundesliga: Audi extends as a partner of FC Augsburg and TSG Hoffenheim for 2021-2023

Audi, a German car manufacturer belonging to the Volkswagen Group, has extended its partnerships with FC Augsburg 1907 and TSG 1899 Hoffenheim (Bundesliga) for two additional seasons (2021-2023), announced the two clubs on 22/12/2021.

The agreement between FC Augsburg and Audi's regional distributor in Augsburg (Schwaba GmbH) was negotiated by the agency Sportfive. The partnership "includes a comprehensive package of advertising, communication and hospitality rights. E-mobility (electromobility) is becoming increasingly important. In addition to the fact that the vehicle fleet is becoming increasingly electric, the focus is also on developing the charging infrastructure for electromobility at the WWK Arena," said the club, which has been in partnership with Audi since 2015-16.

The partnership between TSG Hoffenheim and Audi goes back 12 seasons (since 2009-10). The German group displays its brand on signage at the PreZero Areana as well as on the club's communication media. The agreement will also focus on electromobility.

"The Audi fan club, which was established at the launch of…