2021-22 Coppa Italia: 2.65 million viewers in Italy for AS Roma - US Lecce on Canale 5

AS Roma (Serie A TIM) - US Lecce (Serie BKT), Round of 16 of the 2021-22 Coppa Italia Frecciarossa (3-1), drew an average of 2.65 million viewers in Italy on the channel free and private TV channel Canale 5 (Mediaset group), on Thursday 01/20/2022 (kick-off at 21:00 CET), according to data from the audience measurement institute Auditel. This figure represented an audience share of 10.9%.

The Mediaset Group's leading channel broadcast two other Coppa Italia Round of 16 matches this week, both of which featured two Serie A clubs:
• FC Inter Milan - Empoli FC (3-2): 3.829 million viewers, Wednesday 19/01/2022 (21:00). Audience share: 17.2% (Auditel data).
• Juventus FC - UC Sampdoria (4-1): 4.03 million viewers, Tuesday 18/01/2022 (21:00). Audience share: 16.8% (Auditel data).

Mediaset acquired the free-to-air and pay-TV broadcasting rights in Italy to the Coppa Italia and the Supercoppa Italiana for the 2021-2024 cycle on 01/07/2021. The rights were acquired for €48.2m per year according to Italian media. This is 37% higher than the 2018-2021 cycle (€35.5m per year) and 118% higher…