Tennis: Kia, Nike, Amstel... Rafael Nadal's sponsors celebrate his Grand Slam title record

Rafael Nadal's business partners are celebrating the Spaniard's victory in the final of the 2022 Australian Open against Russia's Daniil Medvedev (2/6, 6/7, 6/4, 6/4, 7/5), the 21^st Grand Slam tournament won by the player, an all-time record in the sport, on 30/01/2022. Nadal thus overtakes Switzerland's Roger Federer and Serbia's Novak Djokovic (20 Grand Slam tournaments each).

The majority of the Majorcan's sponsors have released video clips to mark the occasion. Kia, Rafael Nadal's major partner since 2004, has released two videos, including a "With you every record-breaking win" clip. Nike and Banco Santander offer a countdown of the 21 Grand Slam titles of the tennis player who has 43.8 million followers on social media (Twitter, Instagram and Facebook).

The beer company Amstel (Heineken Group) has broadcast interviews with its brand ambassadors (Nico Rosberg, José Mourinho, David Coulthard, etc.), congratulating the new Grand Slam record holder.

Telefónica, Babolat, Cantabria Labs... the other partners of the Spanish player also reacted to his victory on social media (see…