Italy: "Audiences measured by DAZN/Nielsen significantly higher than those of Auditel" (AGCOM)

News Tank Football - Paris - News #240990 - Published on 01/02/22 at 14:40

"An initial analysis of the overall data relating to the Auditel and DAZN/Nielsen data shows that the overall audience measured by DAZN/Nielsen is significantly higher than that measured by Auditel. In fact, the overall percentage difference in audience between the two surveys is more than 50% for the first half of the Serie A football...


Welcome! This article is only available to subscribers.

3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Subscribe

Already a subscriber ?

Login with login details


I have lost my login details

Login with your email address
We will send you a pincode