Accor (hotel group) becomes sponsor of the French federation through 30/06/2016

News Tank Football - Paris - News #24288 - Published on

The hotel group Accor became the sponsor of the FFF (French football federation) through 30/06/2018, the two parties announced on 28/08/2014.

The hotel group becomes the partner of the Men's French national team, the U-21 national team and of the Women's national team. Accor will be the partner of these teams when traveling in France and abroad. This partnership also extends to the French national cups (Men's and Women's), of which Accor will be the official supplier.

Accor will be displayed on the FFF's communications and on advertising during fixtures. The group will offer its booking platform, accorhotels.com, to fans and the members of the French federation. Through this partnership, Accor aims to develop several offers and games to invite fans to fixtures and the training sessions at the national football centre in Clairefontaine.

The hotel group is a second level partner, along with the retail group Carrefour. In this same category, Continental (tyres) and SFR (telecommunications) did not extend their contracts with the FFF after the 2014 World Cup (Brazil, from 12/06 to…


Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode