Paris Saint-Germain: official store opens in New York, the first for a foreign club in the city

"Ten years after touring the US for the first time, soccer giant Paris Saint-Germain (Ligue 1 Uber Eats) will open its first ever east coast flagship store in New York City (USA). Located at 587 5^th Ave, the brand-new flagship store will be the first-ever official boutique in New York City for an international sports club," announced PSG on 07/03/2022.

Paris Saint-Germain had already distinguished itself with the inauguration in Los Angeles (California) of "the first standalone European club retail location in North America," on 26/05/2021.

"The new store is part of the club's innovative long-term partnership with Fanatics (American manufacturer and distributor of licensed sports products) and will be opened and operated by retail giant Lids," said Paris Saint-Germain, which is already working with the two companies via the Los Angeles store. Fanatics, the official merchandising distributor of the Parisian club (e-commerce management, product manufacturing and licensing), is linked to PSG through an agreement that covers 10 seasons (2020-2030).

"The new store will feature…