Sport UnlimiTECH: "Collecting segmented data to adapt to the public" (D. Banget, Olympique Lyonnais)

"Between 2015 and 2018, we fulfilled the promise of a connected stadium at Groupama Stadium and since 2018, we have been in operation mode for the venue and growth linked to OL Vallée. The objective is to have 3 to 4 million visitors on site per year within three to four years. We therefore have an objective of collecting data on site, both consistent and segmented in order to adapt our communication to the public (sports, concerts, OL Vallée)," said David Banget, chief digital officer at Olympique Lyonnais (Ligue 1 Uber Eats), at the Sport UnlimiTECH Nice (FRA), on 25/03/2022.

David Banget took part in the second stage of the Sport UnlimiTECH tour (a French B2B event dedicated to Sportech, sports and innovation sector) at the Allianz Rivera in Nice, on Thursday 24 and Friday 25/03/2022. He spoke at the workshop "Fan relationship management: how to interact better" with Victorien Tixier, CEO and co-founder of ScorePlay (provider of artificial intelligence for the management of media assets for sports organisations), and Samuel Westberg, CCO & co-founder of LiveLike (company…