Media rights: "In general, new players often lose money" (L-E. Le Lay, France Télévisions)
"For the last 20 or 30 years, there have always been new players investing in sports broadcasting rights. In general, they lose money, not all the time, but often. The traditional TV market is stagnant or slightly decreasing. The only players that can change this trend are the digital players. Will the platforms invest heavily? The answer to...