NBA: Foot Locker extends partnership and community programme in Europe

News Tank Football - Paris - News #248746 - Published on
©  NBA
NBA x Foot Locker - ©  NBA

Foot Locker Europe, the regional subsidiary of the US sporting goods retailer, is extending its partnership with the National Basketball Association from 2021-22 and for several seasons, announced the North American league on 13/04/2022. The two parties have been in partnership since 2010-11.

"As part of the partnership and Foot Locker's ongoing basketball community programme '#RaiseTheGame', the NBA and Foot Locker will refurbish and maintain two outdoor basketball courts in Paris (FRA) and Rotterdam (NED) this summer. Since launching the #RaiseTheGame campaign in September 2020, Foot Locker and the NBA have refurbished outdoor basketball courts in Barcelona (ESP), London (ENG), Milan (ITA) and Paris in an effort to empower local communities and bring people together through the game of basketball," said the body.

The two partners will continue to organise youth basketball workshops and events at these locations. "Foot Locker will also serve as the presenting partner of NBA 3X, a 3-on-3 basketball tournament open to male and female players ages 16-18 scheduled to take place in…

©  NBA
NBA x Foot Locker - ©  NBA

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