DAZN: Pete Oliver (ex-BT Sport) appointed chief marketing officer

News Tank Football - Paris - Mouvement #253483 - Published on 01/06/22 at 11:00
©  DAZN
Pete Oliver, chief marketing officer at DAZN - ©  DAZN

Pete Oliver has been appointed as chief marketing officer at DAZN, announced the OTT sports platform on 31/05/2022. He will lead the group's global marketing teams and distribution partnerships in the newly created role.

"Oliver joins from BT (telecommunications), where he spent the past 20 years launching, marketing and distributing BT's consumer services. Most relevantly, for seven years, he led multi-discipline teams across marketing, product, commercial, partnerships and digital for BT Sport (pay-TV), BT Fibre, and latterly, EE (telecommunications operator, subsidiary of BT)," explained DAZN.

Pete Oliver's appointment "is the latest in a series of high profile hires as DAZN further strengthens its global leadership team to drive its commitment to an exceptional fan experience," added the OTT platform.

Pete Oliver

  • CEO Growth Market …

©  DAZN
Pete Oliver, chief marketing officer at DAZN - ©  DAZN

Welcome! This article is only available to subscribers.

3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Subscribe

Already a subscriber ?

Login with login details


I have lost my login details

Login with your email address
We will send you a pincode