NBA: Sacramento Kings partner with Uber (passenger transport service), add to their team application

The NBA (National Basketball Association, North American professional basketball league) franchise Sacramento Kings have partered With Uber, the smartphone application that offers private drivers, on 25/09/2014.

Inserted in the official smartphone application for the Sacramento Kings, Uber will allow fans of the franchise to arrive to home games of the team via "reliable transportation at an affordable price," said Wayne Ting, CEO of Uber for the city of Sacramento (California, USA).

Promotions to season ticket holders of the franchise to order private cars via the application will be implemented throughout the 2014-15 season, said the Sacramento Kings.

• The Sacramento Kings became the first professional sports team to accept the virtual currency "Bitcoin" to purchase tickets and products on its website, on 16/01/2014.

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Uber

• Sector: passenger transport service
  
• Founded: 2009
• Headquarters: San…