Manchester City FC: Puma launches its first digital shirt in the metaverse on the platform Roblox

News Tank Football - Paris - News #260714 - Published on 08/08/22 at 10:00
©  D.R.
A Manchester City experience in a metaverse - ©  D.R.

Puma has activated its partnership with Manchester City FC (Premier League) for the launch of a web3 operation on Roblox, an online multiplayer video game platform (over 50 million daily users), to unveil the club's 2022-23 third shirt, announced both organisations on 03/08/2022.

This is Puma's first shirt launch on the metaverse. The two...

©  D.R.
A Manchester City experience in a metaverse - ©  D.R.

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