Ligue 1 Uber Eats: Würth Modyf (workwear), shorts sponsor of Stade de Reims for 2022-2024

Würth Modyf, a workwear brand belonging to the Würth Group (GER), has become the shorts sponsor of Stade de Reims (Ligue 1 Uber Eats) for two seasons (2022-2024), announced the club on 04/08/2022. The agreement was negotiated by the marketing agency Sportfive.

"The brand logo will appear on the bottom of the men's professional team shorts throughout the 2022-23 and 2023-24 seasons. The company will also benefit from visibility at the Stade Auguste-Delaune (Reims, FRA) on matchdays (LED, giant screen ads) and from several VIP and regular seats to boost its public relations. Würth Modyf will also equip the men and women who work at Auguste-Delaune every weekend. A number of activitions highlighting the club's employees will be carried out as part of this partnership," said Stade de Reims.

Würth Modyf will appear on the back of the shorts, while the French sports betting operator Winamax will remain visible on the front, as part of an agreement covering the 2021-2024 period. Stade de Reims also has a new back shirt sponsor for the 2022-23 season: the French startup Royaltiz…