Saudi Arabia: Roshn (real estate, PIF), new title sponsor of the Saudi Pro League (€25.5m/season)

News Tank Football - Paris - News #261989 - Published on 26/08/22 at 17:25
©  SPL
G. Al Rumayyan (chief marketing & communications officer at Roshn) and A. Al Hamidi (CEO of SPL) - ©  SPL

Property developer Roshn, wholly owned by the Public Investment Fund (PIF, Saudi Arabia's sovereign wealth fund), has acquired the naming rights to the Saudi Pro League, which becomes the "Roshn Saudi League" for five years, announced the league on 23/08/2022. The total value of the agreement amounts to SAR478m, or nearly €128m (€25.5m per...

©  SPL
G. Al Rumayyan (chief marketing & communications officer at Roshn) and A. Al Hamidi (CEO of SPL) - ©  SPL

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