Leaders 2022: "Covid has led to fast changing audience behaviour" (Donata Hopfen, DFL)

"Covid has led to fast changing audience behaviour. We need to find our own way. The balancing act of being aware of tradition and the very close ties to fandom and society, while on the other hand trying to embark on new journeys, is difficult and you always need to find a very fine middle way in order to get both dimensions going at the same...