Premier League: Coca-Cola (beverages), official partner of Liverpool & Tottenham from 2022-23

The Coca-Cola Company, the American beverage company, has become an official partner of Liverpool FC (third level) and Tottenham Hotspur FC (second level), announced the two Premier League clubs, on 29/09/2022.

As part of the agreements, the American company will offer fans of each club "unforgettable matchday experiences, hospitality tickets, unique money-can't-buy moments with players and limited-edition merchandise prizes through Coca-Cola campaigns," said the two clubs. In addition, all of the brand's beverages will be sold at the Tottenham Hotspur Stadium (London, England).

Coca-Cola is committed to many clubs in the European Top 5, with a total of 14 agreements (three new partnerships, 11 extensions) signed in 2022, including the renewal of its contract with Juventus FC (Serie A TIM) on 09/09/2022. Until June 2022, the company was also one of the official partners of the Premier League (the agreement has not been renewed). Outside football, the French subsidiary of the brand also became the official sponsor of the "Olympic Torch Relay" with the Paris 2024 Games Organising…