Bundesliga: Frankfurter Sparkasse (bank) partners with Eintracht Frankfurt until 2016-17

Frankfurter Sparkasse, a bank based in Frankfurt (GER), has partnered with Eintracht Frankfurt (Bundesliga) until the end of the 2016-2017 season, the club announced on 16/10/2014. The contract was negotiated by the marketing agency of the club, Sportfive Germany.

Frankfurter Sparkasse will aim to increase the number of holders of its "Adler Card"; this credit card, branded with the colors of the club, has 18,000 members. The bank will implement different promotions to clients and be present on the media communications of Eintracht Frankfurt.

• Eintracht Frankfurt expects a turnover of €81m in 2014-15.

Commerzbank is expected to extend its naming rights contract to the stadium in Frankfurt

• The German bank Commerzbank is expected to extend its contract for naming rights to the stadium in Frankfurt (capacity 50,300) until 2020, revealed several German media outlets on 13/10/2014.
• The naming contract, which expires in July 2015, would be extended for five seasons. The annual amount will increase from €3 to €3.5 million. The company operating the stadium, Stadion Frankfurt…