LaLiga Santander: Coupang acquires exclusive broadcast rights in South Korea for 2023-2028

The South Korean e-commerce company Coupang has acquired the exclusive broadcasting rights in South Korea to LaLiga Santander for five seasons over the 2023-2028 cycle, announced LaLiga on 19/10/2022.

The fixtures will be broadcast on the Coupang Play OTT platform, which will broadcast matches of FC Barcelona, Real Madrid CF, Club Atlético de Madrid, Sevilla FC and RCD Mallorca (for which South Korean player Lee Kang-in plays).

The broadcasting rights to LaLiga Santander in South Korea are currently held by the pay-TV group SpoTV for the 2020-2023 cycle.

• "Coupang Play is providing a digital live broadcast of the K-League South Korean first division, 12 clubs and the league games of foreign teams where members of the Korean national football team are playing, such as Hwang Ui-jo and Hwang In-beom's Olympiacos (Super League Professional league that manages the Greek first division ) and Hong Hyun-seok's KAA Gent (Jupiler Pro League Belgian first division. 16 teams. Organised by the Pro League. ) and is live broadcasting various leagues and sports such as national team…