Ligue 1 Uber Eats: Sportfive extends as marketing agency of Olympique Lyonnais until 2028-29

Sportfive has extended as the marketing agency of Olympique Lyonnais (Ligue 1 Uber Eats) for seven additional seasons (2022-2029) "in order to continue to support its commercial development and the growth of its BtoB revenues in France and internationally," announced the agency on 26/10/2022.

Sportive has been the exclusive marketing agency of Olympique Lyonnais for 25 years since 1997. "The agency has supported the club during the major stages of its development, in particular the creation of the Groupama Stadium and the diversification of its activities, up to the upcoming opening of the LDLC Arena (in the OL Vallée area in Décines-Charpieu, Rhône, FRA)," said Sportfive.

"Sportfive's team, integrated into the club, supported by the central national expertise located in Boulogne-Billancourt (Hauts-de-Seine, FRA), contributes to the creation, the promotion and the activation of OL’s BtoB offers: men’s and women’s professional teams, Academy, but also the future LDLC Arena located near the Groupama Stadium," added the marketing agency.

• In the 2022-23 Ligue 1 Uber Eats, Sportfive…