FIFA: Commonwealth Bank "official supporter" of the Women’s World Cup Australia & New Zealand 2023

Commonwealth Bank, an Australian bank based in Sydney (AUS), has become an "official supporter" of the Women's World Cup 2023, announced FIFA on 13/11/2022. The competition will be held from 20/07 to 20/08/2023 in Australia and New Zealand.

"CommBank and FIFA will work together on many initiatives and activations as the countdown to the largest women's sporting event on the planet continues, most notably the CommBank FIFA Women's World Cup 2023 Player Escort Programme, which will see 1,500 children aged 6-10 accompany players onto the pitch before matches," explained the body. As part of the agreement, Commonwealth Bank's New Zealand subsidiary ASB Bank "will be actively involved in leveraging the rights" in the country.

Commonwealth Bank joins the ranks of FIFA's women's football partners, alongside Visa (payment solutions) and Xero (business solutions for SMEs). The blockchain platform Algorand is also an official sponsor of the Women's World Cup 2023. On a national level, the Australian bank is already involved in women's football: it holds the naming rights to the women's…