Qatar 2022: Budweiser (beer), sponsor of FIFA, sanctioned in France for illegal advertising

News Tank Football - Paris - News #273663 - Published on
©  Association Addictions France
Budweiser's "Buuuuud" campaign is now banned in France - ©  Association Addictions France

Budweiser, an American beer brand owned by Belgian brewer AB InBev, has been ordered to withdraw its "Buuuuud" campaign launched for the 2022 World Cup from the public space following a decision by the French courts, announced Addictions France, the association behind the referral, on 09/12/2022. The brand is an official sponsor of the World...

©  Association Addictions France
Budweiser's "Buuuuud" campaign is now banned in France - ©  Association Addictions France

Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode