Eredivisie: Ziggo (media and telecom) new shirt sponsor of Ajax Amsterdam until 2018-19

Ziggo, a Dutch telecom and cable television unit, will become the main shirt sponsor of Ajax Amsterdam (Eredivisie) from 01/01/2015 to the end of the 2018-19 season, the club announced on 07/11/2014.

The annual amount of the contract will €8m per year (€4m for January-June 2015), announced Ajax Amsterdam. An additional variable portion based on other unspecified criteria may allow the club to collect up to €2m more per season (up to €1m variable amount for the second half of the 2014-15). A clause in the contract allows Ziggo to opt out of the partnership at the end of the 2016-17 season (with 12 months notice). Ziggo replaces the Dutch insurer Aegon, present Ajax shirt since 2007-08.

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Ziggo

• Sector: cable television and telecom
  • owned by Liberty Global since January 2014
• Founded: 2008
• Headquarters: Utrecht (Netherlands)
• Employees: 6,000 (Liberty Global - Netherlands)
• Turnover: €1.53bn (2012)
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