Serie A: Japanese Lawson (stores) becomes a partner for 2014-15 AC Milan

Lawson, a Japanese brand of convenience stores, became a partner of AC Milan (Serie A TIM) in 2014-15, the club announced on 11/11/2014. The agreement was finalised by Infront Italy, the marketing agency of the club. The Japanese advertising agency Dentsu also collaborated on the deal.

Lawson, which has 12,000 outlets in Japan, China, Indonesia...