Spain: TCL (televisions), official partner of the Spanish Federation (RFEF) for 4 years (2023-2026)

TCL, a Hong Kong-based electronics manufacturer, has become an official partner (2^nd level) of the Spanish men's national football team with the Real Federacion Espanola de Futbol for four years (2023-2026), announced the Spanish Football Federation on 13/03/2023.

The electronics company thus joins three Spanish brands among the body's official partners: the airline company Iberia, the booking platform Halcon Viajes and the beer brand Cervezas Victoria. The Spanish Federation intends to generate €75.5m in sponsorship and merchandising revenue in 2023, according to its provisional budget adopted on 22/12/2022. The RFEF also welcomed an official partner for its women's national team : the Japanese electrical equipment manufacturer Mitsubishi Electrics, also over the 2023-2026, as part of a deal publicised on 27/02/2023.

TCL also became an official partner (4^th level) of all Italian national teams with the Federazione Italiana Giuoco Calcio over the 2023-2026 cycle, as part of an agreement signed on 02/03/2023. The brand will benefit from visibility on backdrops, in hospitality areas…