NBA and adidas launch special Christmas jerseys with the first names of players on the back

The NBA (National Basketball Association) and adidas, the official supplier of the League, launched special jerseys designed for Christmas, the league announced on 14/11/2014.

The jerseys, to be sold at €90, include only the ten NBA franchises who will play on Christmas day, 25/12/2014. The first names of the players will be written on the back of the shirts "as a nod to their familiarity and popularity with the NBA fan base around the world," said the NBA. The adidas logo appears on the front of jerseys as well as the logo of the franchises; the NBA logo is present on the back.

The ten special NBA Christmas day jerseys

Advertisements on jerseys are "viable" and "inevitable" (A. Silver, NBA commisioner)

• League commisioner Adam Silver has called jersey sponsorship in the NBA "viable" and "inevitable" on 20/03/2014, stating: "it is so commonplace for soccer clubs around the world and basketball clubs as well outside the United States. In this day and age of non-live programing where people are using their DVR and skipping through commercials it’s just that much more of an…