FC Barcelona: 92,522 spectators at Spotify Camp Nou for the Final Four of an influencer tournament

92,522 spectators were present at the Spotify Camp Nou (capacity reduced to 95,877 due to ongoing works, compared to 99,354 usually), home of FC Barcelona (LaLiga Santander), for the Final Four of the Kings League Infojobs, a 7-a-side football tournament played by Spanish-speaking influencers and streamers, on 26/03/2023.

The event, which was broadcast free of charge on the channels of the competition and those of the participants on the platforms Twitch, TikTok and YouTube, reached a record peak audience in Spain with 2,163,069 cumulative viewers. The final of the competition was won by El Barrio, who were up against three other teams (Saiyans FC, Los Troncos FC, Aniquiladores FC).

The Kings League InfoJobs, created by former Spanish football player Gerard Piqué (ESP), is named after its main sponsor, a Spanish recruitment services company, while Cupra (car manufacturer), a subsidiary of car manufacturer Volkswagen, is the title sponsor of the Cupra Arena, where the regular season was played.

A women's counterpart to the Kings League, the Queens League, whose main sponsor is the…