BSkyB now becomes "SKY" after the acquisition of 100% of Sky Italia and 87.45% of Sky Deutschland
The British pay-TV group BSkyB confirmed the acquisition of its Italian counterparts Sky Italia (100% of capital) and German Sky Deutschland (87.45%), on 13/11/2014.
The BSkyB brand trademark, used since 1990, now disappears and the brand is now called SKY. The new group "will be the first entertainment company in Europe with 20 million...
