Viaplay: Peter Nørrelund to step down as EVP & chief sports officer in April 2023

Peter Nørrelund, executive vice president and chief sports officer at Viaplay, will resign from his position and leave the Swedish media group in April 2023, announced Viaplay on 28/03/2023.

"Peter Nørrelund has decided to resign from his position after more than 20 successful years with the company. Nørrelund joined Modern Times Group (MTG) in Denmark in 2003 and was promoted to Group Head of Sports in 2013. Following the split of MTG and Nordic Entertainment Group (which became Viaplay Group on 18/05/2022) in 2018, Nørrelund served as an advisor on sports rights to Anders Jensen, Viaplay Group president and CEO, and has been chief sports officer since 2020," explained the media company.

"Nørrelund will remain available to the company throughout his notice period. Anders Jensen will assume responsibility for Viaplay Sports until a successor or revised organisational structure is presented," added the group.

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