Viaplay: Cecilia Gave appointed EVP & head of sports following Peter Nørrelund's departure

Cecilia Gave has been promoted to executive vice president and head of sports at Viaplay as of May 2023, announced the Swedish media group on 23/05/2023. Gave succeeds Peter Nørrelund, who stepped down in April 2023.

"Cecilia will oversee the strategic development and coordinate the management of Viaplay's sports operations across all relevant markets. The sports rights portfolio is continuously overseen by Anders Jensen, president and CEO, and managed by Rune Knudsen, SVP and head of sports continental Europe & Baltics, and Edward Breeze, SVP and head of sports UK," said Viaplay.

"Cecilia joined Viaplay Group in 2016 and has held various leadership roles, most recently VP sport production. Cecilia has also been VP and head of sports Norway and SVP and group head of Viafree, as well as head of operations for MTG Sport Sweden (pay-TV). Before joining Viaplay Group, Cecilia held managerial positions at Boxer TV (pay-TV operator), Titan Television (production company) and Schibsted (Norwegian media group)," added Viaplay.

"Cecilia's extensive experience and leadership qualities make…