Ligue 1: Orange will allow 12 fans of Olympique Lyonnais to be present on the shirt sleeve

The telecom group Orange has activated a partnership with Olympique Lyonnais (Ligue 1) to allow 12 supporters to appear on the sleeve of the shirt until the end of the 2014-15 season, the club announced on 27/11/2014. A visibility package on the club's shirt sleeve had previously been acquired by Orange for the occasion.

12 Twitter users will see their logo inlaid as the "12^th man" name on the sleeve of the Lyon kit starting from the match against Toulouse FC (Matchday 20), on 10/01/2015. The fans will be drawn from among those who tweeted a message of encouragement for the Lyon club with the hashtag "#le12emeGone" between 30/11 and 21/12/2014.

The operation "Le 12^th Gone"

• The selected fans will receive a game shirt worn by one of their favourite players on which their name has been printed.
• They will also attend a match at the Gerland Stadium (capacity 42,000) from the VIP area the "Century Club" area of the stadium.
• The best tweets of encouragement from all club supporters will be broadcast on the giant screens in the stadium at every game Olympique Lyonnais home match.
• "Les…