esports: Aldi (supermarkets) launches a communication campaign to encourage women in the sector

News Tank Football - Paris - News #291694 - Published on
©  Aldi
"Place for new female gamers", Aldi's communication campaign - ©  Aldi

Aldi France, a national subsidiary of the German group specialised in hard-discount supermarkets, has launched the "Place aux nouvelles gameuses" programme aimed at encouraging more women in the esports sector, announced the company, partner of three French esports clubs (Team Vitality, Solary and Gentle Mates) and the French League of Legends...

©  Aldi
"Place for new female gamers", Aldi's communication campaign - ©  Aldi

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