DAZN Italy: partnership with Vivaticket for the sale of match tickets on the OTT platform

DAZN has entered into a partnership in Italy with online ticketing platform Vivaticket to market match tickets directly on the sports OTT platform, announced the company on 29/06/2023.

"The integration of Vivaticket and DAZN will take place in stages. During the launch phase, fans will be able to buy tickets on a dedicated website, which will be ready in the coming weeks. After the initial launch phase, the integration of the Vivaticket shop on DAZN will become even more complete with the ability to use a single account, make one-click purchases and enjoy a personalised experience," explained DAZN.

"The agreement consolidates DAZN's ambition to become the leading destination for sports fans by creating a unique digital ecosystem, which allows them to follow matches on screen, buy tickets to experience them live and purchase official merchandise from their favourite team in one place," added the platform.