FIFA: Booking.com (travel agency), official sponsor of the Women's World Cup 2023

Booking.com, a Dutch hotel reservation platform and travel agency, has become an official sponsor of the Women's World Cup 2023 (in Australia and New Zealand, from 20/07 to 20/08/2023), announced FIFA on 19/07/2023.

Booking.com has become an "official sponsor", the first level in the sponsorship hierarchy dedicated to the event (outside the FIFA partners), alongside Budweiser (beer), Globant (digital transformation consultancy), McDonald's (fast food chain), Mengniu (dairy products) and Rexona (deodorants, Unilever group).

"As the official online travel sponsor, Booking.com makes it easier for everyone to book accommodation (including 60,000 homes in Australia and New Zealand), from hotels to vacation homes and apartments and everything in between, during the matches, giving fans the opportunity to experience all that the host cities have to offer. Continuing Booking.com's recent investments into women's sporting events (e.g. UEFA Women's Euro 2022), Booking.com has continued its commitment to supporting elite women’s sport by partnering with the FIFA Women's World Cup 2023," said…