La Liga: large poster campaign by Espanyol in Barcelona before the derby against Barcelona

RCD Espanyol launched a large poster campaign in Barcelona before the derby against FC Barcelona (1-5, Matchday 14 of Liga BBVA), played on 07/12/2014.

The campaign, titled "Meravellosa Minoria" ("Marvelous minority"), was displayed on advertising boards around the city and on urban bus panels. The slogan has accompanied the RCD Espanyol 2014-15 season ticket campaign. This club operation is to increase its fan base, and to develop its own "DNA and the Blanquiazul feeling" as the club competes with Barça in the city. Espanyol has 24,000 season ticket holders in 2014-15.

• RCD Espanyol is 12^th in La Liga with 14 points after 14 matchdays.
  • FC Barcelona is second with 34 points.

Meravellosa Minoria

©  D.R.

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