FIFA Women's World Cup 2023: entire inventory of sponsorship rights sold

All sponsorship and partnership packages for the Women's World Cup 2023 (to be held in Australia and New Zealand from 20/07 to 20/08/2023) have been sold, according to FIFA on 20/07/2023.

This is "FIFA's first-ever dedicated Women’s World Cup partnership programme," said the body. The commercial structure, launched in December 2021, will enable brands to position themselves exclusively on FIFA women's competitions. The sponsorship programme for the Women's World Cup 2023 includes 30 brands, compared with 12 commercial partners for the Women's World Cup 2019 in France. In detail, this 2023 edition will feature:

• 5 "FIFA Partners", namely adidas (equipment manufacturer), Coca-Cola (beverages), Wanda Group (tourism and entertainment) and Qatar Airways (airline), Hyundai/Kia (car manufacturer)
• 2 "global partners of women's football", namely Visa (payment solutions) and Xero (accounting solutions for SMEs)
• 9 "global sponsors", including Budweiser (beer), Globant (digital transformation consultancy), McDonald's (fast food), Mengniu (milk), Rexona (deodorants, Unilever group), Panini…