Brazil: Penalty to replace Nike as equipment supplier of Esporte Clube Bahia (Serie A) in 2015

The Brazilian brand Penalty will replace Nike as the equipment supplier of Esporte Clube Bahia (Brazilian Serie A) in 2015, the club announced on 01/12/2014. This four-year contract will expire at the end of the 2018 season.

Penalty has been under contract with the club between 1995 and 2004. EC Bahia stated that the amount paid by Penalty will be double that of Nike. Since this contract was signed several months ago, the club has time to prepare and present the new kits by the end of the 2014-15 championship. The replicas shirts will be sold at a price of €56.50.

• EC Bahia is the 12^th most popular club in Brazil with 3.4 million fans in 2014, according to a study by Ibope (Brazilian Institute of Public Opinion and Statistics), in partnership with the daily Lance! on 27/08/2014.
• EC Bahia was demoted to Serie B following its 18^th place finish in the 2014-15 Serie A championship, which ended on 07/12/2014.

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