AS Monaco FC: 6686 Sport (sports betting), regional partner in Asia for 3 seasons (2023-2026)

6686 Sport, an Asian sports betting operator, has become a regional partner of AS Monaco FC (Ligue 1 Uber Eats) in Asia for three seasons (2023-2026), announced the club on 09/08/2023.

6686 Sport has the status of regional partner, the fifth level in the Monaco club's sponsorship hierarchy. "As part of this partnership, 6686 Sport will benefit from visibility on LED panels during AS Monaco home games broadcast in Asia, giving the brand exclusive exposure on the Asian market. In addition, 6686 Sport will be able to offer its users exclusive content created with the Monegasque players," said AS Monaco.

"With this latest partnership, AS Monaco continues its development on the Asian continent, particularly in China where it has over 3 million followers on its Sina Weibo and Douyin (equivalent to TikTok) accounts - making the club the 2^nd most followed Ligue 1 Uber Eats team on Chinese social networks - launched on the occasion of the club's participation in the 2018 Trophée des Champions in Shenzen. A digital presence further intensified in 2022 following the creation of the club's…