FC Barcelona: Barça Hospitality Showroom to open at the Spotify Camp Nou at the end of 2023

FC Barcelona (LALIGA EA Sports) will open the "Barça Hospitality Showroom" before the end of 2023 to promote its VIP offer at the renovated Spotify Camp Nou (Barcelona, ESP), announced the club on 03/10/2023.

The 1,000m2 space will be located in the "Barça Immersive Tour" building on the outskirts of the stadium, which also houses the Catalan club's museum. It will offer "virtual reality, immersive activities, holograms, and the most advanced technology available will be at the service of those who visit the new space, so that they can see in person and new VIP seating and boxes for the future Spotify Camp Nou," explained the club. The showroom will be open until the completion of works (during the 2025-26 season) to modernise and expand the Spotify Camp Nou (from 99,354 to 105,000 capacity).

Once the stadium has been renovated, its VIP areas will be tripled and the capacity of the boxes increased to 9,900. The Catalan club's objective is to increase stadium-related revenues: "New sponsorship agreements and the new VIP offering will generate together some €120m annually," added…