USA/TNT Sports: partnership with Cosm for the broadcast of games in "shared reality" from 2024

US pay-TV group TNT (Turner Network Television, owned by Warner Bros. Discovery) has entered into a "multi-year" partnership with technology and entertainment company Cosm to broadcast games in "shared reality" in the USA from 2024, announced the two entities on 31/10/2023.

"This agreement marks the first time a broadcast rightsholder will present live sports content in 'shared reality' - an experience which bridges the virtual and physical worlds through Cosm's pioneered technology and 87-foot diameter LED domes. Cosm venues will host a number of premium events throughout the TNT Sports calendar, including select NBA on TNT regular season and playoff games, TNT's coverage of the Stanley Cup Playoffs (NHL), and select US men's and women's national soccer team matches," explained the companies.

Cosm's first two venues will open in Los Angeles, California and Dallas, Texas. They will "deliver state-of-the-art visuals and merge the energy of the crowd with elevated food and beverage service to make guests feel like they are sitting front row, courtside, or rink-side at live events…