Rolex Paris Masters: a record 2.7 million cumulative viewers on Eurosport in France
The 2023 edition of the Rolex Paris Masters, held at the Accor Arena (Paris, 12, FRA) from 28/10 to 05/11/2023, posted a cumulative audience of 2.7 million viewers on the pay-TV channel Eurosport 1 in France, an "all-time record" and an increase of 24% compared with 2022, according to data from the audience measurement institute Médiamétrie...