UEFA Euro 2024: Betano (sports betting) first bookmaker to become a global sponsor of the Euros
Betano, a sports betting operator owned by the Greek group Kaizen Gaming, has become a global sponsor of Euro 2024 (in Germany from 14/06 to 14/07/2024), announced UEFA on 30/11/2023. The agreement was negotiated via the Swiss agency CAA Eleven.
As part of this agreement, Betano will benefit from the highest level in the competition's...