Basketball/France: "We're going to make a bid for NBA media rights" (O. Petrov, Fedcom Media)

"In France, there are always big players bidding for NBA media rights. The contract with beIN ends this season, and we're going to make a bid. Every competition needs opportunities to develop its ecosystem. We need to be able to provide that, so that the NBA ecosystem can develop and reach a wider audience," said Oleg Petrov, CEO of Fedcom Media, the company that owns the Skweek OTT platform and a subsidiary of the eponymous group specialised in the sale of raw materials (sulphur, fertilisers, grain), to several specialised media sources on 19/12/2023.

The pay-TV group beIN SPORTS France has held the NBA broadcasting rights in France since 2012 and until 2024. beIN paid an estimated €4.5m per season for these rights over the 2012-2016 cycle, then €7m per year over the 2016-2020 period, according to L'Équipe.

Fedcom Media notably holds the full broadcasting rights, in France and Monaco, to the Betclic Élite (2023-2030), the Turkish Airlines EuroLeague and the BKT EuroCup (2022-2026).