Brand Finance: Nike (62nd) the most valuable sports brand in 2024, adidas 141st & Decathlon 230th

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©  Brand Finance
The "Global 500 2024" report by Brand Finance - ©  Brand Finance

The American sports equipment manufacturer Nike remains the world's most valuable sports brand in 2024, according to Brand Finance, a strategy and brand valuation consultancy, which published its ranking of the 500 most valuable brands in the world, across all sectors, on 17/01/2024.

Valued at $29.87bn (€28.79bn, down 4.6% versus 2023), Nike has...

©  Brand Finance
The "Global 500 2024" report by Brand Finance - ©  Brand Finance

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