DAZN Italy: "We want to be the one-stop shop for the whole football experience for fans" (S. Azzi)

"We want to be the one-stop shop for the whole football experience that until yesterday the fan lived on various platforms: watching their team, commenting with other fans on Fan Zone, buying pizza. And then buy tickets for the next match and the champion's jersey, all on the same app," said Stefano Azzi, CEO of the OTT platform DAZN Italy, to the Italian daily La Repubblica, on 23/01/2024.

In 2023, DAZN launched its DAZN Bet sports betting service in several European territories, including Italy, Germany and the UK. The OTT platform has also formed partnerships with Vivaticket (an online ticketing platform) and Daimani (a Swiss company specialised in the online sale of tickets and VIP hospitality for sporting and cultural events) to market match tickets directly on the streaming service.

"We're about to launch highlights that will be quickly uploaded to the platform as soon as the match starts. If I'm not on the app and watching the match, the artificial intelligence will transform the best moments into mini-videos and send me a notification. It's a way of reaching people who don't…