Paris Saint-Germain: Credit Financier Invest (CFI) official online trading partner until 2025-26

Credit Financier Invest (CFI), an online trading platform operating mainly in North Africa and the Middle East, has become the exclusive "official online trading partner" of Paris Saint-Germain (Ligue 1 Uber Eats) for three seasons (2023-2026), announced the French club on 26/01/2024.

"MENA's leading broker" has the status of official partner, the third level in Paris Saint-Germain's sponsorship hierarchy. The brand's logo will be displayed on signage at the Parc des Princes (Paris, FRA) using geolocation advertising technology to "target certain geographical areas". CFI also has the rights to use PSG's brand assets on social media.

"This partnership is the cornerstone of CFI's strategy to expand its reach and influence on international scale," said the 2022-23 French champions. The company, which has offices in Cyprus, England and the United Arab Emirates, is the main shirt sponsor of Sheffield United FC (Premier League) for the 2023-24 season. CFI has also partnered Pep Guardiola (ESP, coach of Manchester City FC, Premier League) in 2022 and 2023 and sponsored the FIA World Rally…